SYE

Start Your Engine is a French watch brand that merges the world of motorsport with that of chic tailoring. It blends premium leather, high-end finishes, and sharp design for enthusiasts of both bodywork lines and the lines of watch hands. Each watch is designed like a miniature engine to wear on your wrist, combining mechanical performance with urban style. With “Sport Tailoring,” SYE offers timepieces that are neither too sporty nor too dressy—just perfect for your active and stylish lifestyle. Think of a watch that looks just as good in the paddock as it does over a drink: that's what a SYE is all about.